“XYZ” is an HVAC company with locations in cities and towns spread over three southeastern states. Even though they share ownership, most of the 20+ locations operate under their own independent identity. Local Leads Live was tasked with generating significant revenue growth in all locations by developing and implementing a common digital marketing strategy that
Email is often overlooked as a marketing channel for companies in the home services industry. Local Leads Live has been sending emails to many companies in a variety of industries for more than 20 years. Along the way, we have developed several techniques that transfer well to the home services industry. Bulk Email By now
We incorrectly assumed that when we advertised a particular service along with a promotional price that the advertised service would see an increase in sales. The research was geared toward determining how much of a revenue increase could be attributed to the advertising. We did succeed in quantifying how much of a revenue increase could
